Poland: Outlook for 2024 and 2025: Opportunities and Challenges for Korean Businesses.

In recent years, Poland has become an important partner for businesses from Korea. Over 700 Korean companies have already started operating here and Poland's dynamically developing economy has opened up a multitude of business opportunities for them. For them to operate efficiently on the Polish market, up-to-date expert knowledge, e.g. of local economic factors and legal conditions, is vital.

In order to familiarise representatives of the management boards of Korean companies in Poland with the specifics of the Polish market, a conference was held on 20 June at the Monopol Hotel in Wrocław – “Poland: Outlook for 2024 and 2025: Opportunities and Challenges for Korean Businesses”. The aim was to inform participants of legal changes that are important for businesses operating here.    

The meeting was organised by DZP, Citi Handlowy and the consulting firm TIAS. The event was held under the patronage of the Korea Trade Promotion Corporation (KOTRA).

The conference was opened by Marek Świątkowski, Partner in DZP’s Corporate and M&A Practice,  Elżbieta Czetwertyńska, President of the Management Board of Citi Handlowy, and Dariusz Obrocki, President of the Management Board of TIAS, who emphasised the importance of Polish-Korean cooperation and noted that market trends are favourable for the further development of Korean companies in Poland. Then, Arkadiusz Trzciołek, Vice President of Citi Research, provided a macroeconomic forecast, assuming that the market sees the expected gradual return to growth in the coming months, e.g. reversed inflationary trend, wage growth, anticipated recovery on the consumer market.

Later in the event, Daniel Chojnacki, Partner and head of the environmental protection team, briefed participants on key legal regulations on corporate and personal environmental liability and also discussed strategies for minimising the risk of environmental infractions occurring in companies. The last speaker was Adam Smuga, Managing Partner at TIAS, who summarised current trends, future forecasts and challenges on the labour market in Poland from the perspective of a company's management board.

The conference, which was held in English and interpreted simultaneously into Korean, ended with an official dinner, during which participants were able to share their experiences and talk about joint initiatives.